Stuck In My Mind Podcast

EP 254 From Struggles to Success: Terry Fossum’s Journey and Goal Setting Insights

In this compelling episode of the Stuck In My Mind Podcast, host Wize El Jefe welcomes the inspiring Terry Fossum for a profound discussion on mastering goal-setting and personal transformation. Titled "From Struggles to Success: Terry Fossum’s Journey and Goal Setting Insights" the episode delves into key life lessons, touching on motivation, resilience, and the journey from adversity to success.
Terry Fossum, a Wall Street Journal bestselling author and influencer with a top TED Talk, brings his rich background and genuine experience to the table. Growing up in McAllen, Texas, a region marked by crime and violence, Terry faced immense challenges, including the death of his father during his high school years. Despite a low point following his father's death and discouragement from a neighbor, Terry used these adversities as catalysts for motivation, eventually emerging as a beacon of success and personal growth. His story underscores the importance of resilience and effective goal-setting strategies, which he shares with the audience.
Fossum and Wize El Jefe explore a range of topics, starting with the value of helping others as a source of joy. Terry advises listeners to engage in activities such as visiting pet shelters or nursing homes, emphasizing how these simple acts can uplift spirits and enrich personal well-being. They also discuss the importance of removing toxic relationships from one's life, stressing the need to surround oneself with supportive and positive individuals to foster a conducive environment for personal growth.
The episode highlights the crucial role of self-improvement, a theme close to Wize El Jefe's heart as he recounts his journey of personal growth and the joy of sharing impactful stories through his podcast. A poignant anecdote enlivened the conversation, as Wize recounts releasing a podcast episode a year late, which miraculously had a timely impact on a guest grappling with self-discovery. This story emphasizes the power of storytelling in creating a ripple effect that can motivate and guide listeners toward finding their purpose.
Terry introduces his renowned "Oxcart Technique," a practical and emotionally-driven approach to goal-setting that consists of three distinct steps: the "Failure Scenario," which outlines the consequences of failing to achieve goals; the "Daily Actions," which involves committing to SMART goals; and the "Success Scenario," which provides positive visualization to generate emotional motivation. By encouraging listeners to read these scenarios in the morning and night, Terry provides a clear blueprint for maintaining focus and enthusiasm toward achieving personal goals.
The conversation takes a reflective turn as both speakers acknowledge the acceptance of imperfection. They express that everyone is on a learning curve, and mistakes are part of the journey. Terry underscores the importance of using time constructively by engaging with positive content, such as uplifting podcasts, to remain motivated. He also shares his experiences on a survival reality show, revealing how his Oxcart Technique aided him in preparation and ultimate victory, offering listeners a firsthand account of its effectiveness.
Wize El Jefe adds depth to the conversation by sharing his personal narrative of overcoming adversity. Growing up in East New York, Brooklyn, Wize faced his own set of challenges, including the loss of significant loved ones, which left him feeling angry and lost. Determined to change his life, Wize sought therapy, learned about goal-setting and financial literacy, rebuilt his life, and eventually started the podcast to inspire others by sharing stories of overcoming hardships.
Both Terry and Wize openly discuss the misconceptions surrounding goal-setting, debunking myths such as the fallacy of the Harvard goal-setting study and the mistaken belief that mere visualization can lead to success. They emphasize that tangible action is as crucial as positive thinking, ensuring the audience understands that real progress requires effort and persistence.
The episode also touches on the concept of comfort zones and how fears—ranging from failure to success—can restrict personal growth. Through Terry's insights on the Prospect Theory by Kahneman and Tversky, listeners learn the psychological aspects of motivation, particularly how the desire to avoid pain often outweighs the pursuit of pleasure.
In a heartfelt segment, the duo discusses the impact of small, positive interactions and the importance of kindness. Terry shares a poignant story about a housekeeper struggling with addiction whom he chose to help rather than prosecute, leading to her 14 years of sobriety. This story, included in Terry's book, exemplifies the power of compassion and its ripple effect on people's lives.
As the episode draws to a close, Wize El Jefe reflects on the enriching experience of the conversation, expressing gratitude for Terry's valuable insights. The episode leaves listeners with a wealth of practical advice, inspiring stories, and a call to action—motivate yourself from within, take decisive action daily, and help others through kindness and support. Terry's promotion of his podcasts, including "The Comeback Chronicles" and resources like "comebackchroniclespodcast.com" and "terrylfossum.com," provide additional avenues for listeners seeking continued growth and inspiration.
This episode of the Stuck In My Mind Podcast is more than just a conversation; it is a rallying cry for those at crossroads in life, encouraging them to embrace challenges, discard negativity, and create their own extraordinary paths to success.

EP 253 Unlocking Relaxation: The Science of Vibroacoustic Therapy

In this enlightening episode of "Stuck On My Podcast," host Wize welcomes Craig Goldberg, a relaxation expert and certified vibroacoustic therapy practitioner. Dive into the world of sound and vibration as Craig unravels the science behind vibroacoustic therapy, exploring its profound impact on our physiology, neurology, and overall well-being.
Discover Craig's personal journey into sound healing, sparked by a life-changing experience with the InHarmony Sound Lounge. Learn how this innovative technology uses sound and frequency to promote relaxation, reduce stress, and enhance the body's natural healing processes.
Craig shares his insights on the importance of getting out of our own way to achieve true relaxation and balance. He discusses the challenges and triumphs in bringing this groundbreaking technology to the market, and how it continues to revolutionize tech-assisted meditation.
Whether you're new to vibroacoustic therapy or a seasoned practitioner, this episode offers valuable advice and a glimpse into the future of sound and vibration in health and wellness. Tune in to be inspired and empowered by the transformative potential of sound therapy.

EP 252 Redefining Retirement: Beyond Financial Planning with Wendy Leggett

In this enlightening episode of the Stuck in My Mind podcast, host W-I-Z-E welcomes Wendy Leggett, a retirement coach who has transformed the way we think about life beyond work. Wendy shares her journey from a successful sales leadership career to becoming a beacon for those seeking a fulfilling retirement.
Wendy emphasizes that retirement planning is not just about financial security but involves a holistic approach that includes emotional, social, and mental well-being. She delves into common misconceptions about retirement and highlights the importance of finding purpose and identity beyond one's career.
Listeners will discover how to bring their whole selves into retirement, engage in personal growth, and build a positive mindset. Wendy also shares practical advice for those struggling to let go of their work identity and offers insights into realistic optimism as a key to navigating this exciting phase of life.
Join this engaging conversation to uncover valuable takeaways and learn how to embrace retirement as an opportunity for a vibrant and purposeful new chapter.

EP 251 Brownies for Breakfast: Lynne Bowman's Guide to Healthy Eating

In this enlightening episode of the "Stuck in My Mind" podcast, host Wize El Jefe welcomes best-selling author Lynne Bowman to discuss her transformative perspective on healthy eating, as chronicled in her compelling book "Brownies for Breakfast: A Cookbook for Diabetics and the People Who Love Them." With a delicate blend of humor, personal anecdotes, and practical advice, Lynne shares how listeners can revolutionize their dietary habits by embracing the joy of cooking and the wholesomeness of homemade meals.
At the heart of the episode is Lynn's mission to combat the growing prevalence of diabetes in America, a journey she began when inspired by families like that of host Wize El Jefe. Through engaging conversation, she illuminates how making healthier food choices doesn't have to be a chore but can instead be a delightful and rewarding experience. Her emphasis on using healthy ingredients is exemplified by her innovative brownie recipe crafted with pumpkin, nut butter, and the sugar substitute allulose, shown to be beneficial for controlling blood sugar and appetite.
Lynne delves into the critical discussion of the widespread poor dietary habits contributing to increasingly severe health issues. Her advocacy for home cooking as a crucial step towards improving one's health is paired with accessible tips for meal preparation. She underscores the importance of simple culinary pleasures like homemade soup, which not only nourishes but fosters communal ties around the dinner table.
The episode also reveals Bowman's deep-seated passion for educating people about diabetes’ multi-faceted nature. She recounts her personal experience with gestational diabetes and the subsequent struggles for proper diagnosis. Her message rings clear: early detection through consistent hemoglobin A1C testing is paramount, especially beyond the age of 40. She points out common misconceptions, stigmas tied solely to obesity, and stresses that diabetes is not exclusive to those overweight.
Listeners are treated to a rich discussion on optimal dietary and lifestyle habits. Lynne champions real, unprocessed foods over sugar-laden alternatives and unveils recipes that cater to dietary restrictions without sacrificing flavor, like her gluten-free, dairy-free cauliflower-based macaroni and cheese. Throughout, she reflects on the cultural and emotional importance of food in bringing joy and connectivity, whether one is diabetic or not.
A unique personal thread runs through the episode as Wize El Jefe opens up about his own health journey during the pandemic—where home-cooking illuminated his path to better energy levels and weight loss. Lynne offers encouragement and sees this as an opportunity for listeners to take charge of their well-being with small, manageable changes in their kitchen routines.
Bowman engages listeners with practical advice for enhancing overall health through numerous avenues: the mindful integration of fermented foods for gut health, the strategic consumption of nutrient-dense alternatives to common carbs, and the benefits of social interactions during meal prep or shared exercises. Her suggestions extend beyond the kitchen to overall lifestyle changes, encouraging regular medical checkups and exercise, especially weight training, for bone and mental health.
Her advocacy for high-quality ingredients and enjoyment of the food preparation process resonates throughout the episode, spurring listeners to become active participants in their health journey. Whether shopping at farmer's markets or cultivating a richer relationship with their food, listeners are inspired to view health as holistic, impacting not just individual well-being but the communal culture of food.
In closing, Lynne promotes her cookbook, available on multiple platforms, and her active engagement on social media where she shares her insights and interacts with food enthusiasts worldwide. She leaves audiences with a resounding message about the joy of eating together, the cognitive and sensory rewards of mindful eating, and a call to elevate everyday meals into vibrant experiences.
As Wize wraps up the episode with plans to reconvene with Lynne for future discussions, potentially featuring a live cooking segment, listeners are left with an abundance of practical tips and a new appreciation for the dynamic role of food in nurturing both body and soul.

EP 250 The Life Mastery Blueprint: Strategies from Coach Mark Collins

In this episode of the "Stuck In My Mind Podcast," host Wize El Jefe welcomes distinguished business and life coach Mark Collins to discuss transformative strategies from his book and course, "Life Mastery: Living Life by Design and Not by Default." At the heart of this insightful conversation is the crucial role of personal identity in achieving both personal and professional success. Mark Collins emphasizes the importance of understanding and embracing one's true identity, separate from external factors such as job titles or income. Instead of compartmentalizing life, he advocates for holistic personal development that influences every aspect of life—from the spiritual to the financial.
Mark takes listeners on a journey of self-improvement that extends beyond business acumen, focusing instead on transforming individuals from the inside out. Central to his teachings is the idea of living life by design—actively shaping one’s life with purpose and intention, rather than living passively or without direction. He introduces listeners to the significance of truth-based affirmations grounded in personal identity and encourages beginning with “I am” statements to identify and affirm core beliefs.
For those grappling with internalized struggles, Mark delves into common challenges such as fear of failure and imposter syndrome. Drawing from personal anecdotes, he shares how past perceptions—like a childhood belief about his intelligence—can shape adulthood self-identity. Through his three-step strategy to master thoughts, words, and actions, Mark helps individuals realign their self-talk to foster a positive self-image and combat negative influences. He outlines the "Life Mastery Blueprint," articulating the four pillars of identity, experience, meaning, and emotion as foundational for self-mastery.
Host Wize El Jefe relates with Mark Collins, disclosing his own bouts with imposter syndrome despite professional success. This open dialogue provides listeners with relatable accounts that reinforce Mark's message: the importance of betting on oneself and the potential for internal change. Mark explains how clinging to one's true identity and celebrating small victories can empower individuals to unleash their innate capabilities.
Throughout the episode, themes of resilience, authenticity, and the value of personal truth are emphasized. Mark challenges listeners to unpack past experiences and replace false beliefs with truths learned from today’s understanding. In doing so, one becomes the hero in their own life story, equipped to tackle life’s circumstances with confidence. He underscores the profound impact of seeing oneself not as a problem to be solved, but as the solution to life's challenges.
To aid in this transformative journey, Mark introduces a writing exercise aimed at recognizing one’s achievements and building self-worth beyond major milestones. Celebrating small achievements, akin to how Olympians acknowledge local milestones, builds confidence and fosters a strong sense of identity. By managing thoughts—a feat considering the mind processes 50,000 to 70,000 thoughts a day—individuals can prioritize positive self-talk over limiting beliefs.
In addition to these pivotal insights, Mark Collins offers practical tools, including a free discovery assessment available at his website, freedom-4-life.net. Wize El Jefe concludes by expressing gratitude for Mark's enriching participation, extending an invitation for future discussions, and acknowledging International Podcast Day’s independent creators and essential workers. This episode resonates deeply with listeners, championing the pursuit of self-mastery by embracing one’s unique design and potential for lasting success.
 

EP 249 From Stutter to Stage: Peter George's Public Speaking Journey

In this enlightening episode of the "Stuck In My Mind Podcast," host Wize El Jefe is joined by esteemed public speaking coach Peter George for a deep dive into the art and evolution of public speaking. Titled "From Stutter to Stage: Peter George's Public Speaking Journey," the conversation explores both historical and modern facets of effective communication and engagement with an audience.Peter George, a seasoned public speaker with over 30 years of experience, candidly shares his inspiring journey overcoming childhood speech impediments, including a lisp and stutter. These early challenges ignited his quest for mastery in communications, ultimately leading to a transformative career as a public speaking coach. With a focus on helping others harness their unique strengths, Peter reveals his personal evolution and the insights that have shaped his coaching philosophy.The episode delves into the historical trajectory of public speaking—from the grand orations of the past to today's more conversational, concise formats, likened to the influential TED Talks, typically capped at 18 minutes. In contrast to lengthy historical speeches, such as the two-hour oration preceding President Lincoln's renowned three-minute Gettysburg Address, modern techniques prioritize engaging dialogues and audience connection. Wize and Peter discuss how the richness of stories, interactive questions, and the speaker's body language play critical roles in keeping an audience captivated.Central to Peter's approach is the AMPD framework—a strategic guide for speakers that emphasizes Audience engagement, crafting a clear Message, tailoring the Presentation to different groups, and ensuring impactful Delivery. This methodology reflects Peter's belief in focusing on serving the audience and creating transformative experiences. He stresses the importance of empathy and engagement over sheer information dissemination, echoing the episode’s underlying narrative about the potency of listening and adapting to audience needs.Throughout the conversation, Peter underscores the significance of storytelling in speeches, emphasizing stories' memorability and power to impart morals and messages effectively. Aligning storytelling with structured presentation elements, his insights illustrate how narratives can bridge the gap between a speaker's objectives and the audience's interests.Peter shares various anecdotes, including memorable lessons from his great grandmother about distinguishing between criticism and constructive critique. He also reflects on his father's influence, a firefighter, and how these experiences informed his values and career choices. Further, Wize El Jefe offers his journey from an audio-only to a video-inclusive podcast, underscoring the inevitability of imperfections and the importance of adapting for growth and audience connection.Wize and Peter also tackle the common psychological barriers in public speaking. Peter normalizes nerves as a natural precursor to an exciting endeavor, offering strategies to reframe nervousness into an asset rather than a hindrance. They analyze frequent public speaking mistakes, like self-centered content over audience-focused narratives, and provide practical tips to improve delivery and maintain engagement.The episode isn't just a roadmap for aspiring speakers seeking improvement, but also a heartfelt reminder of the joy found in helping others. Both Wize and Peter share a deep-seated passion for positively impacting lives through their respective crafts of podcasting and public speaking. They discuss the satisfaction of sharing stories and the unseen impacts of their work, making this episode a compelling listen for anyone interested in effective communication and personal growth. Listeners are encouraged to explore public speaking via local platforms like Toastmasters and to pursue continuous practice as a means of refining their craft. With special thanks to their audience and community, the episode concludes with a nod to collaboration, lifelong learning, and the significance of public speaking not just as a practice, but as a vital tool for connection and leadership.
 

EP 248 Unlocking Your Inner Creative - Insights with Rich Kirkpatrick

In this enlightening and motivational holiday edition of the "Stuck In My Mind Podcast," host Wize El Jefe delves deep into the realms of creativity and personal growth with special guest Rich Kirkpatrick. Rich, a seasoned author, church musician, and blogger, shares his wisdom on how to unlock one's inner creative potential through collaboration, curiosity, and the right mindset.#### **A Journey of Creative Exploration**Wize El Jefe begins the episode by reflecting on his own journey in the world of podcasting. Initially spurred by the necessity to discuss pressing current events like the George Floyd situation and the 2020 elections, Wize found his true calling in shifting the podcast’s format to feature interviews and conversations aimed at spreading a message of positivity. This transition not only brought personal fulfillment but also inspired his listeners, demonstrating the transformative power of collaborative discourse.The conversation then gracefully transitions to Rich Kirkpatrick’s story. Raised in a strict religious household by a resilient single mother, Rich experienced the tension between creativity and practicality from an early age. Suppressing emotions in favor of practicality was the norm, a contrast Rich continuously grappled with as he matured into a musician with a taste for innovation. His passion for rule-breaking jazz artists reflects his journey toward embracing creativity despite tight constraints.#### **The Power of Community and Collaboration**Rich emphasizes the unparalleled significance of collaboration and community in any creative endeavor. His early days of blogging in 2005 serve as a testament to the importance of these elements. By connecting with other church musicians, Rich built a community that not only honed his voice but also enhanced his communication skills. This sense of community is something Wize deeply resonates with, as listeners' feedback and the conversations with guests have profoundly impacted his personal growth and the podcast's success.#### **Turning Frustration into Fuel for Creativity**One of the episode’s key takeaways is the idea of using frustration as a catalyst for creation rather than destruction. Rich aptly articulates that dissatisfaction with the status quo can push individuals to innovate and bring about meaningful change. This notion correlates with creativity being both a mechanism of personal growth and a tool for societal transformation.#### **Practical Insights on Journaling and Curiosity**The discussion underscores the importance of journaling, whether public via blogging or private. Both Wize and Rich share their positive experiences with keeping a journal, emphasizing its benefits for organizing thoughts, reflecting on personal growth, and fostering creativity. Curiosity, as Rich explains, is another crucial element in the creative process. He likens it to the practice of spotting out-of-state license plates as a child, a simple yet effective exercise in noticing the unnoticed. Wize supports this idea, sharing how practicing curiosity has opened new avenues for his podcast topics and interview questions.#### **The Science Behind Creativity**Rich introduces listeners to the fascinating science behind creativity, discussing brain networks like the default mode network (the "wizard") responsible for generating ideas, and the central executive network (the "robot") that organizes and judges these ideas. Effective creativity involves seamlessly switching between these modes – a concept known as lateral thinking. This scientific view demystifies the creative process, making it accessible to everyone, not just those traditionally perceived as artistic.#### **Leadership Through a Creative Lens**The episode also sheds light on how creativity intersects with leadership. According to Rich, effective leadership involves navigating four distinct "universes": human resources (family), structure (factory), politics (jungle), and team dynamics (stadium/banner). A creative leader is versatile, able to switch between these frames and harness creativity to foster an environment where team members feel safe to express ideas without fear of repercussions.#### **Embracing Failure and Fostering a Creative Environment**Rich and Wize agree on the inevitability of failure in any creative endeavor. However, they stress that setbacks should be viewed as integral components of the creative journey rather than obstacles. Creating a supportive environment where team members can freely voice their ideas is crucial for creativity to flourish. Encouraging open dialogue and showing humility as a leader can significantly enhance creative output and empower the team.#### **Personal Motivation and Addressing Misconceptions**Motivation for creative work should stem primarily from an internal belief in the project’s mission, rather than external rewards like money. Rich and Wize discuss how holding an intrinsic motivation contributes to long-term success and satisfaction in creative endeavors.The episode also addresses common misconceptions about creativity, emphasizing that everyone possesses creative potential. Creativity manifests in various forms, from traditional arts to everyday activities like cooking or business planning. The idea that humans are naturally wired for creativity is supported by scientific evidence.#### **Inspirational Stories and Insightful Recommendations**Wize and Rich draw inspiration from iconic figures like Tony Bennett, who began painting at the age of 60 and continued to evolve creatively through collaboration. This story serves as a powerful reminder that creativity and learning are lifelong endeavors.Rich recommends two influential books for those seeking to enhance their creative processes: "Steal Like an Artist" by Austin Kleon and "The War of Art" by Steven Pressfield. Both books offer practical insights and inspiration for overcoming creative blocks and embracing the artist within.#### **A Heartfelt Conclusion**As the episode draws to a close, Wize expresses heartfelt gratitude for Rich Kirkpatrick’s engaging insights and the valuable discussion. He extends his thanks to the podcast's listeners, team members, and essential workers, wishing everyone a safe and joyous holiday season. Rich’s reflections on integrating meaningful activities into life and finding personal intrinsic worth resonate deeply, leaving listeners with a profound sense of empowerment and inspiration to unlock their inner creative genius.In conclusion, this episode of the "Stuck In My Mind Podcast" with Rich Kirkpatrick is a treasure trove of wisdom on creativity, personal growth, and leadership. It encourages listeners to embrace their creative potential, leverage community and collaboration, and find motivation from within to navigate the challenges and joys of the creative journey.

EP 247 How to Automate Your Content Strategy for Passive Income Success

In this enlightening episode of the *Stuck In My Mind Podcast*, host Wize El Jefe dives deep into the world of passive income and content automation with guest expert Tina Lopez. Tina, a seasoned content creator and entrepreneur, shares her transition journey from online coaching, which led to burnout, to mastering content automation, building passive income, and leveraging various tools and platforms to optimize time and resources.**Leveraging Platforms for Long-term Benefits**Tina begins by elaborating on the importance of leveraging platforms with robust search functionalities like YouTube, Medium, and Pinterest. She transitions smoothly into explaining the concept of **parasite SEO**, which involves leveraging high-authority platforms to rank content better on Google. This approach helps creators gain visibility and generate organic traffic without the need to build domain authority from scratch, making these platforms invaluable for fostering long-term benefits and passive income streams.**Wize El Jefe’s Experience with Content Tools**Sharing his personal experience, Wize highlights his journey of utilizing content tools like **Cast Magic** to convert podcast MP3s into engaging blog posts. This method, he explains, has enabled him to create blogs, email threads, and social posts rapidly, significantly reducing the time traditionally required for these tasks. This segues seamlessly into Tina’s insights on the critical role of time management for content creators.**The Essence of Time Management**Tina underscores that time is a non-replenishable asset. Both she and Wize agree on prioritizing tools and methods that offer a high return on time, even if they come at a higher cost. This philosophy ensures that content creators can scale their operations efficiently without sacrificing their health or personal lives. For Tina, automated systems and strategically chosen platforms play a pivotal role in achieving this balance.**Challenges and Solutions for Content Creators**Addressing the ubiquitous issue of burnout, Tina shares her personal struggles from her early years of coaching and content creation. She recounts her realization during a period of financial success, which led her to take a four-month mental health sabbatical. The solution she found was in content automation and systematic approaches, such as **idea management** and using tools designed to maintain consistent content creation without the risk of burnout.**Implementing Automation to Scale Content**Tina enthusiastically discusses a variety of tools and workflows integral to her content automation strategy. She highlights platforms like **Zapier, Make, and Pabbly Connect**, which allow for the automation of up to 80% of business processes. Furthermore, AI integrations, such as OpenAI, facilitate tasks like content creation, transcription, and social media posting. Wize and Tina both express a deep appreciation for platforms like **AppSumo**, with Wize mentioning his use of products like SendFox and the value of purchasing lifetime licenses to avoid ongoing fees.**Content Management and Organization**Tina stresses the importance of efficient content organization through tools like **Airtable**, which she describes as a comprehensive content database. Its seamless integration with Zapier allows her to automate and manage her content creation process across various platforms, significantly enhancing her productivity and workflow efficiency.**Affiliate Marketing Insights**Tina delves into the realm of affiliate marketing, dispelling the myth that large audiences or substantial social media followings are necessary for success. She introduces **parasite SEO** again and emphasizes creating evergreen content that continually generates passive income. By leveraging these tactics, creators can monetize their content and solutions early, even before amassing a large follower count.**Automation Tools and Daily Operations**One notable tool Tina mentions is her **Daily Content Generator**, designed to alleviate the content creation burnout she once faced. This affordable solution helps automate and repurpose existing content, ensuring a consistent social media presence across multiple platforms. This approach, coupled with her strategic use of AI and no-code tools, epitomizes the efficient content automation model she advocates.**The Reality of Passive Income**Tina addresses common misconceptions about passive income, emphasizing that while it provides returns over time, it requires an initial time investment to build assets like email sequences and sales funnels. She shares her philosophy of serving people first to achieve financial success, aligning with the notion presented in the book "Millionaire Fastlane."**Building and Leveraging Owned Audiences**Tina and Wize agree on the importance of building an "owned audience" through email lists, as opposed to relying solely on social media platforms. This strategy ensures business stability and mitigates risks associated with social media account issues, a reality Tina has faced firsthand. Wize shares his growth journey from 8,000 to over 30,000 podcast downloads, crediting the introduction to email lists and automation tools provided by Phil Better for this success.**Trends and Future of Content Creation**The conversation then transitions to trends in digital marketing, with both participants noting the increasing importance of owned audiences and the value of community-driven platforms like Reddit. Tina highlights the potential of combining courses with community interaction to enhance engagement and provide value.**Concluding Thoughts and Reflections**As the episode wraps up, Wize provides Tina the opportunity to share her plugs and social media links. Tina promotes her newsletter, "Create Content Creators Club," and her website, encouraging listeners to take advantage of the collaboration opportunities, blog articles, and YouTube videos it offers. Expressing gratitude for the engaging discussion, Wize appreciates the insights shared and the dynamic participation from the live audience, particularly acknowledging Fran’s contributions.This episode is a treasure trove of knowledge for anyone looking to maximize passive income through content automation. Tina Lopez’s practical tips, coupled with Wize El Jefe’s personal experiences, provide a comprehensive guide to efficiently scaling content creation while maintaining mental health and business longevity.